Hi Rupert,
In the third podcast in our four-part series, Michael Kaczmarek, VP of Product Management at Neustar Security, and his guest Brian Kime, Senior Analyst at Forrester Research, discuss how organizations can leverage DNS data to help protect their brand.
Brand and reputation are the two most important things to a company—especially when doing business online. Bad actors are constantly looking for ways to compromise this and either redirect users or misrepresent an organization, in an effort to gain sensitive information, steal resources (e.g., credentials or money), or gain a competitive advantage.
Discussion topics include:
- Name twisting
- Use of foreign language characters
- Phishing
- "Recently revived" sites—those that went away but now have traffic again
The third session is available, so listen now.
